Creating content that inspires your Facebook followers to do business with you is difficult. It takes a lot of trial and error to find out what works for your prospective clients, customers, or patients. We know it’s not always easy coming up with new ideas on your own.
We are always looking for new ways to inspire our clients to shoot for the stars and grow their business exponentially. So we know how frustrating it can be at times when you draw a blank for Facebook post ideas.
Here are some of our favorite ways to draw in your Facebook followers to do business with you!
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Share New Project Photos as an Album
Organizing your photo albums by the project is an excellent way to show what services you offer. Include information about the location of your latest build, what products you used for the project, and anything else that makes your latest sale interesting!
Be sure to title these albums with important keywords like “New Summer Lake Community, Austin, TX.” By giving your albums great titles, you will help your audience understand what you are showing them and where you go to do business!
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Caption Contests
If you’re looking to grow your Facebook following, using a content is a great way to expand your brand awareness.
Post a picture and ask for your followers to create a funny caption to win a prize. Ask them to LIKE, SHARE, and COMMENT to have your post shared far and wide. Watch the new likes and followers flood in!
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Ask Questions in Your Posts
If you’re looking for feedback, Facebook is the perfect place to go! Getting data and feedback for your business is critical to making marketing decisions.
If you’re unsure about a service you recently implemented ask your followers what they think! These make for great engagement posts while also giving you the information you need.
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Get Personal
Creating posts that are more personal to your business helps overcome your customers' fears of talking to a stranger. People love to share things that have more human-like qualities.
Try interviewing your employees or creating birthday posts to for a more personal feel that people love!
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Show Behind the Scenes
Centering a post around what happens every day on the job is a great way to showcase what you do! Whether it’s a video or a picture, getting a behind the scenes look gives your customers a sense of curiosity to learn more about you.
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Post Seasonal Tips
Posting tips based on the seasons can spice things up on your Facebook page. If Christmas is around the corner, give your audience advice on how to decorate their new home they recently bought.
Simple tips show your audience that you know what you’re talking about, while also making it easy for them to understand and do it themselves.
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Client Testimonials
Reviews build your credibility. Posting a review helps your potential customers see how you do business. Responding to customer reviews on Facebook demonstrates that you care about the satisfaction and concerns of your clients.
Doing these things will help build your business and keep your customers coming back for more!
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Share a Link to Your Blog Content
Have you written an article or blog lately? Now that everything is online you can link your content from one website to another to drive more traffic. Post a link to your blog on your Facebook page and watch as your audience moves from your social media to your site.
Sharing your blog content this way drives traffic to your site without doing extra work.
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Share Fun Posts
A professional business doesn’t mean you always have to be straight as an arrow. Not everything has to be so serious when it comes to posting on Facebook. Holidays and special events are the perfect reason to have a little fun with your posts.
Share a post about the employees who won games at your holiday party. Did something funny happen on the job today? Share the fun moments, too.
Don’t hit the wall when it comes to creating Facebook content. Keep this list handy, so you don’t have to be without when you need a few ideas!
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